You want to stand out from unqualified marketers. Our full-time Business with Marketing degree can help you do that. Making the decision to earn your qualification instead of jumping straight into work is a good one. With up-to-the minute knowledge and skills, the chance to take a placement year, and a course that maps to professional marketing qualifications, you’ll be ready to fast-track your career.
Marketing is something you can learn on the job, right? In reality, it depends how far you want to go. If you plan to outstrip the competition, becoming a qualified marketer is one of the most significant ways you can stand out, so don't let your knowledge be limited by the scope of the company you work for, get the comprehensive understanding and strong skills you can use wherever you go. You want to have the freedom to change your mind about the sector you work in, our degree will give you that flexibility.
Whether you want to be a Marketing Manager for an innovative tech company, the go-to PR person with your own agency, or the name behind developing a successful contemporary brand, we will help you get there. And if you discover a new aspect of marketing along the way, you'll know you got this, because the skills and knowledge you gain at ARU will last a lifetime, wherever your passion takes you.
Our BSc (Hons) Business with Marketing degree gives you up-to-the-minute knowledge and skills, plus transferable business acumen that will help you graduate ahead of unqualified industry starters, as well as other graduates. By going this way, you'll have the qualification and confidence that are fundamental for a head start in the fast-paced world of marketing.
You want expert lecturers, but you need to know that they'll make time for you. This is what sets us apart from other institutions; our focus on you as an ARU student, and our commitment to see you succeed. You will be taught by industry specialists with a wealth of practical experience, teaching you in the supportive and encouraging environment that we champion here.
We work with employers to make sure you graduate with the knowledge, skills and abilities they need. They help us review what we teach and how we teach it – and they offer hands-on, practical opportunities to learn through work-based projects, internships or placements.
There are exciting career opportunities across a range of marketing job disciplines and in private, public and charitable sectors. You might choose to focus on a specialist area, such as advertising and sponsorship, brand and product management, customer relationship management, digital marketing, or research and data analysis. On the other hand, some roles involve the whole marketing mix, particularly if you opt to work for a smaller organisation. Job titles to look for include Marketing Executive, Marketing Officer, Marketing Assistant, Marketing Analyst, Assistant Product/Brand Manager. Following their studies, our graduates can be found in exciting roles in many areas such as beer marketing, advertising agencies, health and fitness vlogging and market research companies.
You can expect a lively mix of coursework, essays, exams and activity-based assignments. Your coursework could include problem-solving activities, consultancy projects, presentations and group or individual reports. You’ll be able to access support materials through our virtual learning environment (CANVAS).
All assessment is designed to allow you to demonstrate what you’ve learned, and to make sure you’re developing the knowledge and skills you need to complete the course. It will focus on analysing real, live marketing issues and solving marketing problems.
Please note that modules are subject to change and availability.
You have a highly active mind and see opportunity everywhere. Now you need theory and life-changing skills to sharpen your approach to management. At the Faculty of Business & Law, you will immerse yourself in a multicultural environment where technology blends with teaching to create a dynamic and innovative learning environment. An environment to help you gain those skills.
We want to make sure that you’re fully prepared for an increasingly competitive job market, so we offer a four-year degree option which includes a work placement in the third year. It’s an opportunity to apply and enhance your skills while developing new ones. You’ll also build valuable professional networks.
It could be that you have one placement during Year 3, or you could have two or three, giving you the chance to experience different organisations and working practices. Many of our students find that their placement company hires them when they graduate. We have a specialist team to help you find a placement and support you during this year. You might work in the UK or go abroad: our students have worked at leading organisations such as PricewaterhouseCoopers (PWC), Bosch, BMW, Airbus, BskyB and KPMG. This period of work experience can help set your final-year studies in context and may well help with your dissertation topic. All in all, it’s a fantastic way to stay ahead of the competition.
You could broaden your horizons by spending time living and studying abroad. This could be a short study visit or a semester spent in Europe, Canada, the USA or Malaysia. It will look great on your CV and help you take advantage of opportunities in the international job market.
UK and EU students can take out a tuition fee loan, which you won’t need to start repaying until after your graduate. Or alternatively, there's the option to pay your fees upfront.
You can pay your tuition fees upfront, in full or in two instalments. We will also ask you for a deposit of £4,000 or a sponsorship letter. Details will be in your offer letter.Paying your fees
We offer a fantastic range of ARU scholarships, which provide extra financial support while you’re at university. Some of these cover all or part of your tuition fees.
Our published entry requirements are a guide only and our decision will be based on your overall suitability for the course as well as whether you meet the minimum entry requirements. Other equivalent qualifications may be accepted for entry to this course, please email firstname.lastname@example.org for further information.
We don't accept AS level qualifications on their own for entry to our undergraduate degree courses. However for some degree courses a small number of tariff points from AS levels are accepted as long as they're combined with tariff points from A levels or other equivalent level 3 qualifications in other subjects.
We welcome applications from international and EU students, and accept a range of international qualifications.
If English is not your first language, you'll need to make sure you meet our English language requirements for postgraduate courses.
If you don't meet our English language requirements, we offer a range of courses which could help you achieve the level required for entry onto a degree course.
Full-time, full-time with placement undergraduate (2 years, 3 years, 4 years with foundation year, 4 years with placement)
Do you want to know more about a course, or student life at ARU more generally? Send a message to our Student Ambassador - they'll be happy to answer any questions you have.
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