BA (Hons) Digital Media Production

New technologies and changing platforms mean there’s a growing demand for people with the skills to develop creative digital content across social media and many other digital platforms with a specialist understanding of user experience and design and emerging technologies like VR.

Whether it's for businesses, charities, arts organisations and beyond, our BA (Hons) Digital Media Production degree will give you a transferable toolkit to take you on your digital journey. The course will help you develop your artistic vision and technical abilities, while giving you research and analytical skills to strengthen your creative ideas.

You’ll be based in Cambridge School of Art, with access to all our industry-standard software, hardware and extensive facilities. Cambridge is the perfect place to study. It’s a tech hub at the forefront of the digital revolution, often called ‘Silicon Fen’, with digital agencies and companies including Sookio, Onespacemedia, Google, Microsoft and Amazon opening divisions here, as well as creative organisations such as Collusion, Cambridge Museum of Technology and our very own StoryLab Research Institute. Thanks to our links with such companies, you’ll follow briefs and challenges that come straight from industry, and get ongoing support to find placements and work experience. You can also take an optional placement year.

Join a course that scored 100% for “Freedom of students to express ideas, opinions and beliefs”, 92% for “Assessment and Feedback”, and 90% for “The Teaching on my course” in the National Student Survey 2024.

By completing our BA (Hons) Digital Media Production course you'll be prepared for roles including digital media design, web design, social media analysis, content writing, videography, motion graphic art and interactive design. But you’ll also be ready for near-future careers such as digital culture commentator or designer. You might even invent your own new role in this exciting cultural landscape.

Students graduating in 2022 have gone on to roles including Multimedia Designer at CEG Cambridge Education Group, Social Media Account Manager at The Ivy Rose Agency, and Social Media Officer at ARU.

Our links with major companies in Cambridge and beyond – such as Orbital Media, Sookio Digital Agency, Brand-anonymous, Cambridge Museum of Technology, Essex Police, Collusion Arts and collaborations with Avans University in Holland – allow you to engage with live briefs and competitions, enhance your portfolio and get experience of working life.

We also work closely with local arts organisations and practitioners, including Collusion Arts Organisation and future storytelling research group StoryLab. This will give you opportunities to engage with Interactive Arts practitioners. Both Collusion and StoryLab contribute and support projects throughout the course.

What’s more, our employability advisers run workshops, seminars, networking events, portfolio reviews and design challenges. They'll also help you find placements and work experience, so that you can graduate with the creative skills and confidence to succeed.

Employability and personal career development

Informed by employers, our courses support an integrated approach to employability. You’ll have opportunities to develop the skills and abilities they are looking for and gain a deeper understanding of how your academic learning relates to the world of work through Live Briefs and Ruskin Modules.

To amplify your career ambition, you will need to actively dedicate time outside of your studies, whether you choose to explore placements, internships or volunteering. Or you could make a social impact by collaborating with our partner organisations through our volunteer scheme Students at the Heart of Knowledge Exchange (SHoKE). These all give you an edge, providing you with experience that you will be able to evidence on your CV and talk about in interviews.

Our Employability and Careers Service offers a range of expert advice and support to build your unique professional profile, including tailored career appointments, advice on writing your CV, and help to complete job applications. You’ll have 24/7 access to the Careers Centre, our comprehensive online digital resource, which empowers you to start building a Personal Career Development Plan from the very start. Design your future at ARU.