Dr Amanda Jane Wagg

Senior Lecturer in Nursing, Course leader for Specialist Community Public Health Nursing

Faculty:Faculty of Health, Education, Medicine and Social Care

School:Nursing and Midwifery

Location: Cambridge

Areas of Expertise: Health and wellbeing , Nursing and midwifery , Public health

Amanda’s area of expertise is community nursing, working within a district nursing team and in various leadership roles across the health visiting service since 2005, earning the accolade ‘Queens Nurse’.

Amanda continues to work in the community to support breastfeeding women as an International Board-Certified Lactation Consultant, as an Advanced Nurse Practitioner supporting the Community Pharmacy Consultation Service training, with the Royal Pharmacological Society and Royal College of General Practitioners, and as part of the community vaccination team. 


Amanda qualified as a nurse in 2003 and worked in the acute medical sector. She moved to pursue a career in community nursing and then completed an MSc in Public Health Nursing in 2004.

Amanda then worked as a health visitor and various roles within the health visiting service, and subsequently went on to become a lactation consultant. She founded, and continues to manage, a registered charity aimed at supporting lactation. 

Research interests

  • Lactation support
  • Online support 
  • Human lactation
  • Health Visiting / School Nursing

Amanda completed her PhD in professional practice with psychological perspective at Canterbury Christ Church University in 2021. Her research focus is on online breastfeeding support. Amanda regularly publishes her research and discussion pieces around human lactation as detailed below, and is starting to explore the support provided to student nurses. 


  • Pre-registration Nursing courses
  • Holistic care of people with long term conditions
  • Lactation and infant feeding practices across Midwifery, Specialist Community Public Health nursing and Preregistration nurse courses.
  • Specialist Community Public Health Nursing
  • Autonomous specialist practice and leadership in the community


  • MSc Public Health Nursing, Oxford Brookes University
  • BSc Adult Health Nursing, University of East Anglia
  • Registered Adult Nurse (RN), NMC
  • Specialist Community Public Health Nurse, NMC
  • International Board Certified Lactation Consultant (IBCLC)
  • Community practitioner Nurse Prescriber (V100)
  • Queens Nurse

Recent presentations and conferences

Wagg, A., Callanan, M., Hassett, A., 2021. Exploring Online Breastfeeding Support Groups, part 1 of 2: Finding a community of likeminded people helps a mother to reach her breastfeeding goals. Clinical Lactation, 12(4). 10.1891/cl-2021-0008

Wagg, A., Gray, L., 2021. The right to feed. Community Practitioner, July/Aug 2021, pp. 34-36.

Wagg, A., Draper-Jennings, N., 2020. Training and adapting in a new world. Community Practitioner, Sept/Oct 2020, pp. 24-25.

Wagg, A. J., Callanan, M. M., Hassett, A., 2019. Online social support group use by breastfeeding mothers: A content analysis. Heliyon, 5(3), e01245. doi: 10.1016/j.heliyon.2019.e01245

Wagg, A, J., Callanan, M. M., Hassett, A., 2018. The use of computer mediated communication in providing patient support: A review of the research literature. International Journal of Nursing Studies, 82, pp. 68-78. doi: 10.1016/j.ijnurstu.2018.03.010

Wagg, A., 2013. Prescribing skin-to-skin contact and baby-wearing: interventions in Norfolk. Journal of Health Visiting, 1(4), pp. 218-220.

Wagg, A., 2010. Walking for wellbeing: Mobile Mums, helping to get mothers out and about in West Norfolk. Community Practitioner, 83, p. 5.