MSc Marketing

• Delve into advanced marketing strategies including digital, brand, market analysis and strategic planning.
• Experience practical, hands-on learning through real-world projects and live briefs to apply theory to practical marketing challenges.
• Gain an international perspective, covering global trends, cross-cultural marketing strategies, and international market entry strategies, preparing you to work in diverse cultural and geographical contexts.
• Build a network of industry contacts, mentors and potential employers through a professional experience placement.

You take your career seriously, but you’re also excited about where it could take you next. We share your focus and energy.

Our MSc Marketing is designed to advance your practical skills and knowledge, while allowing you to finesse your unique approach as a marketer.

With cutting-edge course content, you’ll go beyond the average marketing skill-set. You’ll acquire vital digital and communications skills, explore international marketing and brand management, and take part in realistic marketing strategy simulations.

As a graduate, you’ll be ready to start the next phase of your marketing career.

There’s the option to study with us for two years and gain valuable experience in Year 2, with a choice of professional experience modules.

You can also study this course online. Please visit our dedicated distance learning website for full course information.

Professionals with digital marketing skills are in high demand. You could choose to work in a marketing agency or digital communications company, or you may find a role with the in-house marketing department of a company in a different field.

Choosing to study MSc Marketing in Cambridge means being immersed in the exciting tech and biotech cluster known as the ‘Silicon Fen’. Our lecturers use their contacts to forge and maintain strong links with Cambridge’s business network. These industry links mean you have the chance to hear from influential guest speakers, access pivotal talks and conferences, and take on exciting work experience opportunities. It’s a great way to boost your employability and start to form your own professional network.

Graduation doesn’t have to be the end of your time with us. You could choose to continue your academic career with a PhD programme at ARU. Take advantage of our Alumni Scholarship and save £400 on your fees.