Introduction
Enhance your marketing skills and learn how to create and manage a successful brand, with our Masters degree in Cambridge.
Already have an ARU degree? You may be eligible for our Alumni Scholarship for students starting postgraduate courses.
You know the importance of marketing, both for yourself and your organisation. And you want to grow that knowledge in a digital, brand-orientated way.
Branding isn’t just a concept: it can be a way of life for social influencers and those who want to stand out. The skills to manage that brand are highly sought after.
The world of marketing moves fast, but at ARU you'll learn the skills you need to keep pace, grow a brand and think strategically about its future.
There’s the option to study with us for two years, and gain valuable experience in Year 2, with a choice of professional experience modules.
Course options
Key facts
Entry requirements
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Fees and paying for university
Facilities and accreditation
Outstanding student support
Join our postgraduate student community and:
- benefit from award-winning learning facilities, including extensive library and IT resources
- learn from expert staff who will guide your research interests and career development
- receive full support from our Employability Service, while you're studying with us and after you graduate
- access support, should you need it, with study skills, health and wellbeing, and more.
Lecturers
Christopher Kerry
Deputy Head of School, School of Management
Follow Christopher on Twitter, view his profile on LinkedIn, read his blog and visit his web page.
Careers
Completing our MSc Brand Management will furnish you with the skills that marketing professionals need to work in a range of sectors and organisations. These skills are in high demand in the fast-paced digital environments that marketing teams work in.
As a graduate, you could choose to work in a marketing agency, or you may find a role with the in-house marketing department of a company in a different field. Your knowledge of personal branding and marketing in general could also help you build and grow your own business.
Graduation doesn’t have to be the end of your time with us. You could choose to continue your academic career with a PhD programme at ARU. Take advantage of our Alumni Scholarship and save £400 on your fees.
Want to talk to someone?
Do you have a question that we haven't answered so far? Talk to our application experts. You can also ask our Student Ambassadors about life at ARU.
We're here Monday-Thursday 9am-5pm (please note we close at 3.30pm on the first and third Thursday of the month for staff training), and Friday 9am-4.30pm.
Life in Cambridge
Our friendly, bustling campus is a stone’s throw from the centre of Cambridge, often described as the perfect student city.
Explore Cambridge
Benefits of postgraduate study
Improve your employability, progress in your career, and take on an intellectual challenge with our flexible postgraduate degrees.
Postgraduate study at ARU