Accredited by the Chartered Institute of Marketing (CIM)
Develop in-demand skills as a talented digital and social marketing professional with our CIM accredited Digital Marketer Degree Apprenticeship, based in Peterborough. Study for an honours degree in digital and social media marketing while you work, with no tuition fees.
Designed to develop in-demand, practical skills and knowledge in Digital and Social Media Marketing, underpinned by fundamental business and marketing principles, this course is ideal for anyone interested in or working in digital marketing and social media.
It will equip you to respond to ever-changing digital challenges and innovations, to create effective and successful cross-channel campaigns, and seize opportunities in globally competitive markets.
Develop practical skills and knowledge in digital and social media marketing, underpinned by business and marketing principles. Ideal for apprentices working in small, medium, or large organisations within proximity of our ARU Peterborough campus, our course will equip you to respond to ever-changing digital challenges and innovations, appraise strategic marketing implications and outcomes, and seize opportunities in both local and globally competitive markets.
You’ll put your skills and knowledge into practice throughout the course, learning on campus for one day each week with apprentices from a variety of organisations to enrich your development, with live and practical applications that add value to your organisation’s marketing activities as you progress.
An apprenticeship is a job with training, combining practical experience with academic learning.
At least 20% of your contracted working hours will be classed as 'off-the-job'. This time will be dedicated to developing the knowledge and skills needed to meet the requirements of the apprenticeship, and therefore is not part of your usual work duties.
The off-the-job learning will be delivered through online University-led learning sessions and activities, one-day workshops, and practical learning experiences in your usual work setting.
The off-the-job learning for our Digital Marketer Degree Apprenticeship is delivered on our ARU Peterborough campus. You will be on campus for one day every week.
You will be assessed at the end of each module you undertake (on-programme assessments) which will contribute towards the final award of your qualification.
You will also undertake an End Point Assessment (EPA) to complete your apprenticeship.
The EPA for this apprenticeship is integrated into the final on-programme assessments. Therefore, on successful completion of your degree, you will also complete the apprenticeship.
The degree is accredited by the Chartered Institute of Marketing (CIM) which offers additional membership benefits beyond graduation.
“I have been given the opportunity to work on a range of interesting projects, which are extremely rewarding and have had a lasting impact on the company and my career progression.”
Digital Marketer Degree Apprentice
"The digital marketer apprenticeship is supporting me to become an employee ready for modern careers.”
Digital Marketer Degree Apprentice
Upon successful completion of the apprenticeship, you will have a BSc (Hons) Digital and Social Media Marketing degree as well as a minimum of four years' relevant work experience. The skills, knowledge and experience you develop during the course will open up a wide range of roles in digital marketing and social media.
Some typical job titles for a Digital Marketer Degree Apprentice include: Digital Marketing Executive/ Officer, Digital Marketing Account Manager, Digital and Social Media Executive, Digital Marketing Analyst, Digital Marketing Campaign Manager, Online and Digital Marketing Lead, Online and E-commerce Marketing Specialist, Social Media Specialist, Content Marketing Executive, Pay Per Click Analyst, Search Engine Optimisation Executive, Display Advertising Executive, Digital Producer and Programmatic Executive.
In addition to the person specifications that have been set out by your employer, these are the entry requirements for the course.
*If you do not have the appropriate Level 2 Maths and English, you must ensure you complete these prior to the start of the course. For further details about which qualifications meet Level 2 requirements check the gov.uk website.
**We will also consider applicants with non-standard qualifications provided you have a significant amount of relevant experience, are well-supported by your employer, and demonstrate the ability to manage university-level study. This is with the exception of ESFA approved Level 2 Maths and English qualifications which are mandatory.
Degree Apprenticeships are delivered via a blend of face-to-face campus teaching, work-based learning and online teaching supported by our established online learning systems to provide additional support for individual study and engagement. The mix of this blended approach varies between apprenticeships; please get in touch for further details. In the event that there are restrictions put into place due to the pandemic by the Government, we will endeavour to retain face-to-face teaching as much as possible but will respond accordingly to the restrictions placed on the University.
To apply for an apprenticeship, you need to have the support of your employer. If you already have the support of your employer or have any questions before talking to them, please do not hesitate to contact one of our apprenticeship experts who will be happy to help.
If you have any questions or would like to discuss any aspect of degree apprenticeships, then our dedicated Degrees at Work team are here to help. Get in touch today on the details above or take a look at our information for employers.
To be eligible to apply for one of our degree apprenticeships, you'll first need to be in a full-time position with one of our partner employers. Follow the links below to view our current vacancies and sign up to receive email alerts when new vacancies become available.